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Store Excellence Portal
Uncover the opportunities hiding on the shelf
The SaaS solution that turns billions of shelf signals into a daily read of your products on shelf: what's available now, what's at risk next, and what it's costing you
Only Instacart sees the shelf every day across nearly 100K store locations
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What we observe every day
Every order is a live observation. With 600,000 Instacart Shoppers, we can capture the moment your product is, or isn't on the shelf.

Step 1: Choose
The consumer chooses your product
One of our 26M+ annual consumers chooses and purchases your product.

Step 2: Shop
An Instacart Shopper goes to the store
One of 600,000 Instacart Shoppers walks the aisle to fulfill the order across our 2,200+ retailers and nearly 100,000 stores.

Step 3: Scan
Instacart Shopper scans the shelf for your product
One of three things happens at the shelf:
Outcome 1: Found — product picked, sale is yours
Outcome 2: Replaced — missing, alternative picked by either the consumer or an Instacart Shopper
Outcome 3: Refunded — missing, sale lost

Step 4: Capture
The observation is captured
10M+ daily observations captured at the store and UPC level.
Shopper observations are the foundation. Store Excellence Portal fuses them with inventory, weather, and seasonality into one model, so no single signal has to tell the whole story.
What these signals actually look like
A closer look at the three things that make our insights different: depth, breadth, and speed.

Down to the exact UPC, store, and hour
Every observation captures the store, the timestamp, the UPC, and the outcome. The precision to pinpoint exactly what is on shelf now and in the future and where the gaps are.

Across nearly 100,000 store locations
Coverage across 2,200+ retail banners, powered by the 600,000 Instacart Shoppers. Real measurement that reflects how your product performs in market.

Refreshed daily, not monthly
Refreshed daily, while there's still time to act. By the time most providers show you the gap, the sale is gone. We show you, so you can fix it.
Store Excellence Portal sharpens how you manage stock

Walk into retail meetings with real proof
Benchmark against the category as a whole and quantify the impact to make a data-backed ask.
What's included: Industry benchmarks · Retailer-level visibility · Lost sales estimation · Custom table export

Prepare for predicted demand spikes
Predicted Availability forecasts your not-found rate up to seven days out, and historical patterns show your peaks coming, so you can right-size orders and stay fully stocked in your highest-volume periods.
What's included: Predicted Availability · Seasonal monitoring · Historical data · Pre-event alerts

Prioritize the stores where you're losing the most
Put an estimated dollar amount on your lost sales, so you can prioritize your finite field hours to the stores that actually move revenue.
What's included: Ranked store lists · Lost sales estimation · Product-level rollups · Total market impact
The latest on what's moving the shelf.
Instacart acquires Arpalus to advance real-time shelf intelligence across grocery retail
How Instacart is turning millions of daily shelf signals into connected insights CPGs can act on.
Cart Assistant from Instacart: The AI-powered shopping assistant retailers can make their own
FAQs
What is In-Store Conditions?
In-Store Conditions is a SaaS solution that gives CPG brands daily visibility into how their products perform on retail shelves. When an Instacart Shopper picks an item, it's found, replaced, or refunded, and that's captured at the store, UPC, and time-stamp level. With 10M+ daily observations from roughly 600,000 shoppers in stores each month, you can see your products on the shelf, where your gaps are, and what it's costing you, while there's still time to act.
Who is In-Store Conditions for?
CPG brands that lose sales to out-of-stocks, compliance gaps, and missed promotions but can't see the problem fast enough to fix it. It's built for the teams closest to that revenue. Sales teams walking into retailer meetings who need every UPC benchmarked banner by banner. Demand planners tracking availability through key seasons and promotions. Field and merchandising teams deciding which stores to visit. Brand and category leads who need to quantify what a gap costs. Anyone whose job is keeping product on the shelf and proving it to a retailer.
How does In-Store Conditions address retail execution gaps?
It closes the gap between when a problem happens and when you hear about it. CPGs lose billions a year to execution failures, mostly because the data meant to catch them reports the past. Syndicated sources lag 10 days to 2 weeks, and retailer feeds run about 36 hours behind. In-Store Conditions surfaces the gap daily. It puts a dollar figure on lost sales tied to the exact store and UPC, ranks them by revenue at risk so field hours go where the money is, flags stores hitting the same issue across consecutive days, and tells you whether a stockout cost you a brand switch or a lost sale entirely. The payoff is fewer wasted store visits and a number you can show a retailer.
What makes In-Store Conditions unique compared to other retail data solutions?
Coverage, speed, and signal together. Traditional audits cover 2,000 to 4,000 stores stretched to represent the whole country; a sample retailers dismiss as unrepresentative. In-Store Conditions reads nearly 100,000 locations across 2,200+ banners, refreshed every day. It reflects what consumers actually tried to buy, not modeled estimates, so you see real lost sales instead of projections. It also captures something no other source offers: whether a stockout sent a consumer to a rival brand or out the door. If an Instacart Shopper can't find an item, odds are a regular consumer can't either.
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See sales hiding on the shelf.
A 30-minute walkthrough using your brand to identify your top execution gaps




