Instacart Ads

In May of 2022, Instacart announced that it was piloting a new offering for advertisers: shoppable ads — custom, shoppable ads that offer a more immersive way for brands to tell stories, engage their customers,...

Instacart Ads

The Instacart Ads Initiative is our commitment to support historically underrepresented, emerging brands and leaders by leveraging our advertising products. In 2021, we committed up to $1 million to support digital advertising for emerging Black-owned...

Instacart Ads

Back in May we announced the release of brand pages on Instacart — custom, shoppable landing pages that you can design to host a curated view of your product offerings. Initially, we rolled them out...

Instacart Ads

In this brand story, we’re shining a spotlight on TaDah Foods, an Instacart CPG brand partner and participant in the Instacart Ads Initiative, our $2 million commitment to amplify historically underrepresented brands. For TaDah Foods...

Instacart Ads

GMI reported a nearly 50% increase in ROAS after switching their campaigns to optimized bidding Over the last year, some advertising platforms have lost the ability to connect ads exposure to actual purchases. Instacart Ads...

Instacart Ads

In this article we introduce our API Partners, the services they offer, and the benefits they provide to our brand partners. You may have heard of traditional advertising agencies that work with brands on the...

Instacart Ads

Sales figures are key for brands to track and measure product performance. Category share, derived from this sales data, can also play an important role in giving you an idea of how you are competing....

Instacart Ads

In January, we announced that we would be adding brand pages to our suite of Instacart Ads products as free, dedicated landing pages that advertisers can create right on Instacart. Last month, ahead of making...

Instacart Ads

With Sponsored Product Now Available in Canada, CPG Brands Are Leveraging Instacart to Drive Growth Across North America We’re proud to announce the expansion of Instacart Ads in Canada. Today, CPG brands and media agencies...